Internet Marketing Fundamentals Course

Marketing has changed dramatically over the last decade. Marketing is all about communicating, and the Internet has completely changed the way people communicate. The Internet is a marketer's dream come true, especially with Social Media, as you have a low cost marketing tool that can reach a large audience.

Internet Marketing Fundamentals will provide participants with a great set of skills to market their business online. Content is the king of Internet marketing, and participants will need to know how to utilise their great content. If they want their business to grow, then participants need to understand Internet Marketing Fundamentals.

Course Objectives:

Know how to conduct market research

Develop a workable internet marketing campaign

Recognise your target market

Understand your brand

Grasp SEO and website characteristics

Find and capture leads