Media and Public Relations Course

In this course, participants will get knowledge they need to manage effectively their image and value by forming solid networks through strategic communication planning. Effective networking is essential for day-to-day business or for those times when you are actively pursuing job opportunities. This course is designed to provide practical and hands-on tools that will give participants a skillset in dealing with the media and the public.

Media and Public Relations is the most successful method of communicating your value to those around you. Furthermore, good networking skills enable you to tap into those relationships you already have and increase the scope of your network. The larger the scope the more people knows you and offers you opportunities.

Course Objectives:

Network for success

Manage “Meet and Great” opportunities

Dress for success

Write effectively

Set goals

Manage media relations

Plan issue and crisis communication

Use social media

Deliver effective employee communication